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Madalena de Mello Viana studied tourism and has travelled all over the world.

With many years of experience in tourism, she is now dedicated full time to this project of river tourism and promoting the great natural beauty of the Ribatejo. Ollem Turismo, (the name derives from Mello, Madalena’s maiden name spelt backwards), began when she fell in love with the river several years ago. Having always loved the water, nature and boats, she managed to join all three of these passions in a lucrative venture connected to river tourism.